A report made by American Express' Global Meeting and Events Forecast revealed that B2B events such as conferences, tradeshows, and marketing meetings are on the increase – this means many firms are now using events to improve their efficiency and profitability. Hence, whenever you plan a corporate event or massive private function, strengthening your brand and message should be your topmost priority.

Everything about the event should be about creating an unforgettable experience for your visitors. Your event's theme and content must freely come together to support that fantastic experience and execute your vital message. Most companies do not have the knowledge, skill, energy or time to plan such a significant challenge internally.

Therefore, employing an Event Planner (EP) will undoubtedly give you spare time to manage vital decisions such as the location for the event, catering, and food selection, and entirely brand and message.

Also, you can commit your event details to the Event Planner to carry them out on your behalf.

Written below are five ways that an event planner can save you money and save your stress.

1. Professional Network

It is part of professional event planners' job roles to keep and maintain a network of suppliers and vendors that they frequently deal with—ranging from event venues to flower suppliers to catering, drinks suppliers, etc. This unique networking relationship allows the event planner to get discounts and deals that you may not receive if you go to suppliers directly.

For instance, a supplier may give you a quote of $4,000 for catering. An event planner dealing with the same supplier, or even better ones who can provide the same package, may get a similar package for only $3,000. Getting a professional event planner will surely benefit you more because you get to pay less for what you want. Perhaps the savings may go to the fee of the event planner.

2. Savings on Hotel Costs

Book a conference room with some rooms within a specific hotel for your event. To reduce costs, you may ask your event planner to refund the commission that he/she usually gets from the hotel. Doing this can help you save lots of money, but it relatively depends on the size of your event.

Professional event planners have useful and beneficial relationships with the hotel sales managers, so they will surely get a better deal than you might.

3. Negotiation Skills

An experienced event planner must know the benefit and speciality of the event venue that you are booking. He/she should successfully negotiate a mutually beneficial contract for you and the event venue management.

4. Event Day

On the day of the event, you should relax and enjoy you’re the benefits of your labour only if you hire an Event Planner to be on your team. They will adequately monitor everything and carefully handle any emergency issue that comes along the way. Their sole aim is to ensure that your guests have a memorable experience and make you look like a star! After the event, you will be able to enjoy all the compliments rather than being tired from running around trying to put things in place. A professional Event Planner's organizational skills and event management magical transformation will speak for itself from managing the schedule of activities to arranging the installation.

5. Time and Stress

Hiring an event planner saves you lots of time so that you can invest your time in other essential things. You will also rest assured in knowing that someone is handling and managing your event's details in a professional way.

Final thoughts

An event planner saves you from unnecessary stress, particularly during any unexpected emergencies. For instance, what if you planned an outdoor event and it suddenly rained? There might be nothing you can do. A professional event planner will have trained staff and already have a backup plan to manage such emergencies.

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